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SOCIAL PSYCHOLOGY

SOCIAL PSYCHOLOGY

Social psychology is the study of the relationship between human behavior and group and social influences on human behavior. Social psychology is a new branch of psychology that focuses on the relationship between human activities on the social situation. It seems that social psychology is a combination of psychology and sociology.

In everyday life the relationship between the individual one with the other individual does not always go smoothly. Sometimes quarrels, disputes, etc. The scope of events can occur in the family, friends, and even the public. These events encourage experts to develop the disciplines of social psychology. In social psychology, it happens because there is no similarity between two individuals of view.

Based on the above definition of social psychology, Shaw & Constanzo divide the scope of Social Psychology in the three study areas, namely:

The study of social influences on individual processes, for example: the study of perception, motivation and learning process, attribution (nature).
The study of individual processes together, such as language, social attitudes, behavior mimics (imitation), and others.
The study of group interaction, for example, leadership, communication, power relations, cooperation, competition, and conflict.

Social psychology is the object of study is any gestures or behavior that arise in the context of a social or social environment. Therefore, the main problem being studied is social influence or social stimulus. This happens because these social influences that affect the behavior of individuals. Based on these Social Psychology restrict ourselves to studying and investigating the behavior of individuals in relation to the situation of social stimulus (Ahmadi, 2005).

As with other sciences, social psychology aims to understand a phenomenon or phenomena. By understanding a phenomenon, we can make predictions about when the occurrence of the phenomenon and how it will happen. Furthermore, with the understanding and forecasting capabilities, we can control the phenomenon to a certain extent. This is actually the purpose of science, including the social psychology.

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